Application US20190005446

receiving, by an operations center from a user computing device, an identification of a plurality of customer defined landmark areas, wherein each of the plurality of customer defined landmark areas is associated with a separate geographic area;

receiving, by the operations center, position reports from each of a plurality of assets;

tracking, by the operation center based on the received position reports, an entry by some of the plurality of assets into a first of the plurality of customer defined landmark areas and an exit by some of the plurality of assets out of the first of the plurality of customer defined landmark areas, the tracking of the entry and the exit producing a current pool of assets at the first of the plurality of customer defined landmark areas, the current pool of assets comprising those of the plurality of assets that have entered, but not yet exited, the first of the plurality of customer defined landmark areas;

determining, by the operations center based on the received position reports, a ranked list of the plurality of assets in the current pool of assets based on a turn time target that identifies a target amount of time between an entry and an exit of an asset from the first of the plurality of customer defined landmark areas;

selecting, by the operations center, one or more assets from the ranked list to depart from the first of the plurality of customer defined landmark area; and

causing the one or more assets to depart from the first of the plurality of customer defined landmark area, thereby adjusting the current pool of assets at the first of the plurality of customer defined landmark areas.